I ended up in advertising because philosophy, international business, political science and embalming didn’t pan out. What happened next was I moved to México where I wrote for a man named Nacho–like the cheese–out of Monterrey–like another cheese. Turns out I didn’t know much about advertising. Turns out I didn’t want to fake it till I made it. What happened next was a move to Buenos Aires for portfolio school. Two hundred eighty three days later and more
cigarettes* than I can remember later, I had a tangible item that deemed me worthy of employment. What happened next was a call from a man in New York City offering just that. By divine intervention or by mere coincidence, this man was a previous understudy of Nacho (see previous paragraph). Turns out I enjoyed my craft. I found beauty in observing the real world and turning everyday truths into ideas. What happened next is what happens with most in this industry:
I explored different working environments, lent my writing to various brands and won some important awards along the way. I don’t know if there is a right way to do this job, what I do know, is that being strategic, humble and curious has worked for me. I am currently a freelance writer who feels what Kurt Vonnegut felt when he said, “I'm simply interested in what is going to happen next.”
*I no longer smoke, turns out it’s still incredibly bad for you